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shopper brain conference
Amsterdam, oct 30-nov 1, 2019
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Benny Briesemeister



Educated at the Free University Berlin Co-Founder of the Center for Applied Neuroscience (FU Berlin) PhD in neurocognitive psychology Neurotalent of the Year 2015, Founder of Neurospective - See more at: http://shopperbrainconference.com/amsterdam/speakers/Benny-Briesemeister#sthash.7LjuXuqO.dpuf


Benny speaks on Theory-driven Strategic Marketing and Communication
- Communicating at the POS: do's and don'ts to seduce the brain
- The drivers of buying decisions
- Why some products make it to the shopping cart and others don't